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Tom Innis
  • wed, 09/25
  • 10:00am
  • General

Enhance competitive advantage through smart product design

Tom Innis

Xcelerant Growth Partners

Case study of a newly developed consumer sports product to demonstrate effective product design process for B2C consumer product. This presentation includes the impetus for product designs, the product design process, involvement of key supply chain partners and In retrospect”: what did we learn that we can apply to future projects?

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